Veganism Surges in the UK to 7% of Population, Says New Survey
More than 3. 5 million (7%) UK residents are now vegan and 14% are vegetarian according to new research. The statistics show a substantial increase since those published by The Vegan Society and Ve...read more
Olympic Athletes Promote Ditching Cow Milk During Closing Ceremony
During the closing Ceremony of the South Korea Olympics this commercial staring Olympic medalists aired to over 5 million households across America on NBC (...read more
Vegan Olympic Athlete Wins Gold and Rescues Dog Destined for Dinner Table
Meagan Duhamel, a two-time world champion skater has been vegan since 2008, and is representing team Canada and veganism at the Winter Olympics in South Korea. Duhamel became ...read more
The most important movie of 2018: The Game Changers documentary is finally here
After eight years in the making the highly anticipated movie produced by James Cameron and featuring Arnold Schwarzenegger finally debuted at the prestigious Sundance f...read more
UK's Largest Supermarket Launches Range of Chef-Crafted Vegan Meals
The vegan food revolution sweeping the UK has received a further boost as Tesco have just launched its first ever range of 'wicked' plant based dishes, designed to "unleash the mi...read more
American Association of Clinical Endocrinologists Now Recommend a Plant-Based Diet!
Yet another mainstream health organization is recommending a plant-based diet! This time it’s the American Association of Clinical Endocrinologist...read more
New study finds just 9 grams of processed meat per day can increase women's risk for breast cancer
New research has found that post-menopausal women who eat just 9g of processed meats a day could be at a greater risk of developing breast cancer. The study published in...read more
Nike promote vegan diet in latest advert featuring NBA star Kyrie Irving
In Nike’s latest advert, vegan NBA star Kyrie Irving shows off his impressive dribbling skills and credits his talents simply to: “a plant based diet...read more
'Going vegan' is predicted to be the biggest food trend of 2018
International meal delivery service Just Eat named veganism as a top consumer trend in 2018 as people become more aware of healthy and ethical lifestyle choices. Just Eat, which has delive...read more
New Groundbreaking Vegan Documentary: The Yoyo Effect
The award-winning filmmaker behind the popular documentary on Netflix Food Choices has released a trailer for his new movie The Yoyo Effect. Produced by Michal Siewierski, the documentary has...read more
Myprotein Expand Vegan Product Range by Launching New 'Natural' Vegan Pre-workout Drink
One of the world's largest supplement companies have just launched a new innovative Pre-workout (energy-boosting) drink made from natural plant-based ingredients. Pre-workout drinks provid...read more
Milk Consumption has Plunged 25% over the last 20 years
A recent update from the United States Department of Agriculture (USDA) confirms that dairy milk consumption continues to decline - falling 25% from 1996 to 2016. The US decreased it...read more
Pizza Hut launches vegan cheese across the UK! (including vegan bases!)
The popular pizza chain Pizza Hut has just revealed that they will be offering pizzas made with vegan cheese in all of their 262 UK branches nationwide, thanks to a hugely posit...read more
New Documentary about Plant-Based Athletes Arrives Next Month!
An exciting new documentary will be released next month featuring a wide array of plant-powered athletes who are leaving animal products behind whilst excelling at the...read more
Vegan Athletes Release Motivational Fitness Video
A group of vegan athletes joined forces to create an inspirational 11 minute video to help dispel the myths around the vegan stereotype. It has so far been shared over 5,00...read more
Want to make an easy healthy change? Start with replacing cow milk.
These days it's so easy to switch away from cow milk as there's plenty of tasty, healthier alternatives: Many people have decided to ditch dairy already and are enjoying the benefits. If you're l...read more
Dairy Milk Can be Labelled "Inhumane": Confirms Advertising Standards Authority (ASA) in Landmark Ruling
In the UK a vegan organisation named 'Go-Vegan World' has been running an anti-dairy campaign with the slogan “Humane milk is a myth. Don't buy it”. Smaller text ...read more
Five Reasons Why Vegans Now Get Cheaper Life Insurance
There are many studies showing how a vegan diet cuts the risk of various diseases and now insurance companies are catching on too. One insurance company offering vegans lower life insurance...read more
Vegan Vending Machines to Sweep Across US
A new company is looking to install plant-based vending machines in strategic places across the US, and it's raised more than $2. 2 million in funding to make it happen. The avail...read more
Progress! Canada's New Draft Food Guidelines Favor Plant-Based Protein and Eliminates Dairy As a Food Group
Last fall, when the Canadian government began consulting the public on its plan to revise national food guidelines, I wrote that the existing food guide had lost all usefu...read more
Veganism has grown 500% since 2014 in the US
Veganism is growing rapidly around and the world, and now we know that six percent of Americans identify as vegan - up from only one percent in 2014 according to a highly rega...read more
Diabetes - Cause, Prevention, Treatment and Reversal with a Plant Based Diet
SummaryThis is a long article, so here's the summary: In the next 25 years 1 in every 3 Americans will have developed type 2 diabetes. Type 2 diabetes is a serious progressive disease...read more
252lb International Rugby Player Goes Vegan After Watching YouTube Video
For the last four months Ireland international rugby player and Leeds Rhinos star Anthony Mullally has been completely powered by plants. At 252lbs and 6 feet 5 inches Mullally is o...read more
BREAKING: Amazon to Acquire WholeFoods for $13.7 Billion
According to Bloomberg Amazon. com Inc. will acquire Whole Foods Market Inc. for $13. 7 billion, a bombshell of a deal that catapults the e-commerce giant into the supermarket...read more
Groundbreaking Documentary "What The Health" Released on Netflix
From today (Friday 16th June) the groundbreaking documentary What The Health is freely available on Netflix. The movie, which comes from the same team behind iconic film Cowspiracy, is de...read more
Vegan Athletes Set World Records and Win Huge Medal Haul
Breaking myths and shattering stereotypes, vegan athletes absolutely dominated in the 2017 Naturally Fit Games held in Texas last weekend. As well as one of the competitors...read more
Rob Bailey announces he's been vegan for 5 months and stopped consuming meat 1.5 years ago
Rob Bailey, music producer, fitness icon, YouTube star, entrepreneur and husband of Dana Linn Bailey (2013 Ms. Olympia Physique) has just announced he hasn't consumed meat for 1. 5 years and has been ve...read more
How Going Vegan Completely Transformed This Doctor's Life [Dr. Angie Sadeghi Interview]
"When I die, I want to leave a legacy of a plant-based doctor who actually cared about the health of her patients, and treated underlying disease with nutrition ...read more
Politicians in Denmark go vegan to tackle climate change
A group of Danish members of parliament are taking a 22-day vegan challenge. According to Metro: Uffe Elbæk, the leader of the Alternative party, stated: ‘No doubt that this will be a huge ch...read more
Meat consumption linked to nine major diseases in largest study done so far
Researchers from the National Cancer Institute in Maryland tracked the eating habits of 536,000 men and women between the ages of 50 to 71 for 16 years. It is the largest ...read more
Vegan Company Awarded #1 Place to Work in Canada
For the sixth year, all-vegan company Vega has been named one of Best Workplaces in Canada and for the first time ever, Vega has been awarded the #1 Best Workplace in Canad...read more
World's First 24-Hour Vegan Drive-Thru Opens This Summer
Canada-based vegan fast-food restaurant Globally Local is opening their second diner in Ontario this June. "We are beyond excited to announce the launch of our second fast food re...read more
Google's Earth Day Advice Encourages Choosing Plants over Meat
Each year, Earth Day - April 22 - marks the anniversary of the birth of the modern environmental movement in 1970, and is now observed in 192 countries. Google r...read more
Popular Pizzeria Completely Ditches Dairy AND Meat to go 100% Vegan!
A very popular Italian pizzeria based in London, UK has just announced that they've successfully eliminated all animal products from their menu. We spoke with owner of PickyWops Pi...read more
Ice Cream Shop Completely Ditches Dairy And Goes Vegan
After we broke the story about the London cafe who ditched dairy after watching a YouTube video, we've since heard from several other businesses who are also aiming to eliminate dairy...read more
WWE Heavyweight Wrestler is Vegan Because He "Gives a Damn"
WWE professional wrestler Austin Aries went vegan back in 2011 after adopting a vegetarian diet in 2000. When asked in a recent interview about the reasons he was vegan he repli...read more
Pret opens second Veggie-only shop next week!
Great news - after the massive success of the Veggie-only Pret a Manger which opened last June Pret promised to convert more of their stores to be veggie-only. Today th...read more
Award Winning Plant-based Milk Company to Launch in the UK
US-based maker of plant-powered beverages Califia Farms is set to debut in the UK next month. Presenting products such as cold brew coffee and dairy-free nut milks, the company will l...read more
New Report shows Americans ate 20 Percent Less Meat in Last Decade
Americans are eating less meat, and this is making a dent in the nation's greenhouse gas emissions, a new report has found. U. S. beef consumption fell by nearly one-fifth ...read more
BREAKING: China's largest dairy company's stock crashes 90% erasing $4 billion from it's market value
Shares in Hong Kong-listed China Huishan Dairy Holdings crashed today, erasing about $4 billion from it’s market value. China Huishan operates the largest number of dairy farms in Chin...read more
Vegan startup to start making 4 million 'game-changing' burgers a month
Vegan startup Impossible Foods is finally launching its first large-scale production facility to help bring its plant-based "bloody" burgers to the masses. To make th...read more
Large Vegetarian Food Company to Veganize ALL Their Products after Activists Campaign
After pressure from activist groups Lightlife has committed to veganizing all of it's products by the end of 2017. Established in 1979, Lightlife's tagline is "Meat without...read more
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